Privacy Policy

1. Introduction

At Auroral Labs ("we", "our", "us"), we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our pet health monitoring services, including our smart collar device, mobile application, and website (collectively referred to as the "Services").

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access our Services.

2. Information We Collect

2.1 Information About Your Pet

When you use our Services, we collect data about your pet, including:

• Vital signs (heart rate, SpO2 levels, etc.)
• Activity patterns and metrics
• Location data
• Health trends and anomalies
• Breed, age, weight, and other profile information you provide

2.2 Personal Information

We collect information that you provide directly to us, such as:

• Account information (name, email address, phone number, etc.)
• Payment information
• Profile information (address, veterinarian contact details, etc.)
• Communications you send to us

2.3 Device and Usage Information

When you access our Services, we automatically collect:

• Information about your device (model, operating system, IP address)
• App usage data
• Log information
• Device sensors and connectivity data

3. How We Use Your Information

We use the collected information for various purposes, including:

• Providing and improving our Services
• Monitoring your pet's health and activity
• Sending notifications and alerts regarding your pet's well-being
• Processing transactions
• Communicating with you
• Analyzing usage patterns to enhance user experience
• Research and development of new features and products
• Complying with legal obligations

4. Data Sharing and Disclosure

We may share your information with:

• Service Providers: Third-party vendors who help us provide various aspects of our Services.
• Veterinarians: With your consent, we may share your pet's health data with your veterinarian.
• Business Partners: In connection with offering co-branded services or features.
• Legal Requirements: If required to do so by law or in response to valid legal processes.
• Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business.

We do not sell your personal information or your pet's health data to third parties for marketing purposes.

5. Data Security

We implement appropriate technical and organizational measures to protect the information we collect. However, please be aware that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Accessing and receiving a copy of your data
• Correcting inaccurate information
• Requesting deletion of your information
• Restricting or objecting to processing
• Data portability

To exercise these rights, please contact us at privacy@aurorallabs.com.

7. Children's Privacy

Our Services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date. We encourage you to review this Privacy Policy frequently to stay informed about how we are protecting your information.

9. Contact Us

If you have questions or concerns about this Privacy Policy or our practices, please contact us at:

Email: privacy@aurorallabs.com
Address: Auroral Labs, Office 703, Tech Hub, Connaught Place, New Delhi, India